We believe that it’s much more effective to influence the behaviour of a residents by doing this in a playful way, instead of doing this by fines or with imposing restrictions. Live & Fun aims to stimulate desired behaviour with an app with gamification elements and rewards. Our solution is an augmented reality process, like Pokemon Go, where users can earn points for showing desired behaviour.

Our solution provides a lot of fun for users, a way for municipalities to stimulate desired behaviour and a novel and unique advertising platform for local businesses based on augmented reality.

We provides an advertising platform for local businesses, a lot of fun for users and benefits for municipalities.

Tatiana & Sergei Kovalov